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OpenX Ad Server & Geotargeting

muratos — Mon, 05 Apr 2010 13:02:41 +0000

OpenX is the best and most popular open source ad serving solution for a website. Every online business should run it to optimize and manage the online advertisements. As a blogger or a blog network owner, OpenX can optimize your online advertising needs and maximize your profits through the usage of built-in geotargeting system and many other features. In this article, we will learn about geotargeting in OpenX

Geotargeting briefly is the process of showing ads relevant to the origin of the visitor. I will provide you an example to show the importance of using it on your blogs.

Suppose a small Amazon products review blog gets 10,000 impressions monthly and here is the distributions of page impressions according to visitor originating country.

US : 5,500

UK : 3,000

France : 500

Germany : 500

Others : 500

Without geotargeting optimization, a UK visitor would see the banners and links to Amazon US website. Eventhough, some of these people click on Amazon.com affiliate links, this would bring you nothing. Zero. The reason is simple. Amazon US does not ship most products internationally and UK visitors would not buy from US because there is Amazon.co.uk for them.

Geotargeting Solution

In an optimized website, we should show Amazon.com links to US, Amazon.co.uk links to only UK visitors, Amazon.fr to France etc. This way, we will use every page impression beneficently.

OpenX Geotargeting

OpenX allows to show banners in the system according to Geotargeting. It is very easy to use it. Plus, you can achieve it on multiple blogs without changing any template, HTML code for wordpress, blogger installed blogs. All is achieved in a central management screen.

You can learn more about what you can achieve with OpenX by reading OpenX Book.

You can read the reviews about OpenX Ad Server Guide at Amazon as well.

Here is the official website to OpenX where you can download and install OpenX Ad Server free.

Overall, OpenX is effective, open source solution, ever written to maximize ad earnings on the websites, blogs!

OpenX Review

Blog Contest: 3 Free OpenX Ad Server Beginner’s Guide Books

Getting .edu Backlinks Same Way Gizmodo Does

muratos — Thu, 09 Jul 2009 07:12:35 +0000

I know that the title is a bit strange but it is true that you can get high quality .edu backlinks to rank in SERPs incredibly high for certain keywords like reputed sites including Gizmodo. I should emphasize that it is not an automated or just press the button solution and needs a combination of high quality article plus social efforts.

I have written in HubPages a long useful article with sample screenshots from a certain Gizmodo page, .edu link and related Google SERP success. Read this, you will not be sorry later

Best Way to Get .edu Backlinks

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Starting HubPages 50 Product Campaign

muratos — Fri, 03 Jul 2009 14:32:26 +0000

I knew about HubPages for a long time but couldn’t find time and an action plan to use this high quality article sharing network where you can put your ads (Yeah, we get 60% of all page impressions, thus revenue generating) and more importantly free quality backlinks. The advantage of HubPages is that search engines trust the pages and give high rankings. Since I compete on many technology related keywords it was essential for me to get backlinks.

So, it is the day to start a 50 articles product campaign on several technology items. I plant to write two hubs each day. I will reveal my traffic and revenue (Amazon sales) at the end of this month for the experiment (It doesn’t include Google Adsense for sure, because it is against their rules). Anyway, here is my first hub : Best iPhone Cases of 2009 and possibly 2010

By the way, HubPages network has a very effective affiliate program as well where you can earn affiliate revenue in 2 ways.

You get referral’s 10% of all lifetime impressions on their hubs.
This one is interesting. Even if you don’t write anything, you can put your affiliate links in settings. Then, if you give a link to another person’s hub, you can get up to 12% of their traffic impression revenue after someone clicks on the link you put for 120 minutes. A quite effective way of earning money promoting other people as well.

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Looking Closely at Trends to Find Hot Selling Products

muratos — Thu, 25 Jun 2009 14:31:02 +0000

I would like to give you a real keyword example how you could use Google Insights for Search and Google Trends to predict your further income resources.

This is especially important in Affiliate Marketing. You can target your Adwords ads and blog posts according to data from these sources.

I have made several searches for “invisible shield” keyword (A popular skin for electronic devices, especially best selling for iPhone) in Google Insights :

The first image shows the results from 2004 to present. Notice the big jump in 2008 when Zagg revealed Invisible Shield model for iPhone 3G. It was an obvious thing actually. The affiliates who were ready to promote new product earned lots of money. A basic scenario could be creating a mail list about iPhone 3G and sending emails to them reminding about the new skin release. Most would buy with closed eyes.

I was thinking that most searches would come from US. To my surprise, Hong Kong and Singapore was at the top. Since I don’t know their languages I don’t think I can get a benefit from this fact except empty information

And, look at the following graph of Top Searched and Rising Searches. You can target these top searched keywords in your blog review posts. All Rising Searches sections were a breakout for this keyword during this period.

Now, let’s look a bit closer for 2009 and US.

We have discovered the most active cities for this search. You could start a local blog targeting the top cities.

And what about the hot breakout keywords of 2009 worldwide and US

First, worldwide to take advantage of our Adsense ads on blog pages

Voowww, did you notice the +4950% breakout for “invisible shield 5800″? If you will look closely to this keyword you will notice that unusually Spain has dominated the ranks. So, what about making a fast one page Spanish affiliate site and grab the searches for Adwords campaign. You should further check in Google Adwords how many searches are being made for this keywords in Spain. I checked that it is mostly US for other keywords.

And finally, for US to sell them as an affiliate

The top keyword is “zagg discount code”. Zagg is the manufacturer company for this product.

If you join this data with the Google Adwords keywords to find the number of estimated searches for a month and Google Search Results to find competition, you will have most accurate predictions on what topic to invest your time and energy. Please note that it is just a very fast keyword trends hunting review. You should check more comprehensively than this.

Thanks to SeoBook Keyword Trends blog post for inspiration.

I hope it helped to my readers.

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$4000 Easy Blog Contest from John Chow

muratos — Wed, 24 Jun 2009 11:14:12 +0000

John Chow has a hot blog review contest with the prize of $,4000 cash where you can join until this Friday. It is very easy to join. You should review a high quality online radio station website (onlineradiostations.com) by registering there for free and tell your favorite station and music type in your review. A linkback is required to John Chow radio contest to have a seat in drawing.

There are thousands of channels at www.onlineradiostations.com in musical genre categories and countries. Since I enjoy progressive rock and metal genres, after a fast registration checked some of the stations. There were 5 progressive rock stations which played flawlessly. But still, it would be much better to see what currently plays on the screen and a link to Amazon mp3 store to download the song instantly. That way, onlineradiostations.com actually would make more money as well

Be fast to join the contest and have the luck be with you.

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Motive Interactive Network & Adchap for Affiliate Revenue

muratos — Sat, 20 Jun 2009 14:50:25 +0000

The most common problem for novice affiliate marketers is finding enough traffic to convert the offers. The common offers which will pay you serious money for leads and sales are in topics of Credit Cards, Dating, Healthy Foods, Get Quick Rich. Unless you don’t find a free traffic resource, you can’t make money with them. In this post, I will reveal where I make profits with real examples using PPC less known.

I will briefly tell what is CPL (Cost per Lead) and CPS (Cost per Sale) marketing terms for those who are not familiar first. If you are already familiar with the terms you can skip this part and see the real example.

For example let’s explain what CPL is with an example. A dating website can offer free 3 days free trial registration to their potential customers and they advertise this offer through publishers and pay a certain amount of money for each registration to their websites, for dating websites it is typically around $3 to $5. Please be aware that most offers will pay for only US or with the addition of UK, Canada. CPL offers generally are free to register and don’t need credit cards of users.

CPS works almost the same except the visitors pay an amount of typically $1 to $3 with credit cards. For example, one of the popular offers of latest days is on Get Quick Rich with Google niche. Google Monster, Google PayDay, Super Google Rich whatever. For every trial registration you can get up to $35 Sounds good yeah? Actually, if you can drive lots of traffic, you can earn significant amount of money.

You can naturally ask why advertisers are ready to pay such money for publishers. The reason is that most people simply forget about their trial offers duration and after some days these advertisers charge their credit cards with huge amounts.

Anyway, let’s continue how we will achieve profits.

Register in Motive Interactive Advent Network. I will appreciate if you register using this link because I will get also small amount of commission from them. I think the information I give for free deserves it.
Find Dream Marriage Russian offer which will pay you $3 for each free registration. Russian dating is one of the most popular dating CPLs of all time and converts in high rates.
Then, register for Adchap and start a text advertisement for US and Canada traffic. Eventhough this offer pays for some other EU countries, these registrations will be more valuable to advertiser and they will keep advertising alive. So, both sides will make money
That’s it. After around ten conversions you will see that you have spent around $20 on average bringing you $30. If you can make 300 conversions a month, you will have $300 monthly in your pocket as a profit.
Additionally, you can try Adtoll advertisements which also works if you choose the right cheap websites to advertise.

By the way, Internet is full of bloggers who don’t earn more than a few hundred dollars and they behave like Affiliate Marketing Gurus by writing mambo-jambo copycat posts. I am not a Guru of something, just earning small amount of money (several thousands of dollars a month) from affiliate marketing and try to share real experiences with you.

If you have difficulties, contact me via commenting on this post, I will certainly help you.

Proven! Russian Dating is Still Excellent Money Maker

Warning – Google PageRank Algorithm Changed Again !

muratos — Tue, 16 Jun 2009 08:51:53 +0000

Well, this post will be a shock for master Google PageRank sculptors who want to idealize everything in their blogs in the eyes of Google spiders. After carefully reading Matt Cutts (Google’s official PageRank knight) about his PageRank sculpting article, I have understood that even Google has no final clear answer about this all times hot topic. I will briefly try to tell you about latest changes and important excerpts from Matt Cutts’ comments to the questions.

Matt says that the classical PageRank papers and discussions which you can find and read on Internet freely are too old algorithms and don’t show the complication of current real Google calculations.
These include :Sergey Brin PageRank Paper of Stanford , Google PageRank Matrix
Classical Idealized Understanding of PageRank :Please, notice that it is the old PageRank algorithm. The fact that Google once was working on this principle some years ago.According to following chart, all outgoing links are counted as equal including paid links. So, if a page has a value of 100 like on the top-left with 2 outgoing links, all would get equal value as 50.
Decay Factor : It is invented by Google owners to prevent making people constructing link chains. Imagine you have 10 pages on different 10 blogs, one for each and you put links like a chain and finally putting a link from the last item from the chain to the first. It would end up with an infinite PageRank increase. (See chart below).To prevent this, in every step link loses 10 – 15% of its value in the chain and decays in several steps.So, we can conclude that you should avoid such link chains.
Old NoFollow Algorithm : It was the latest understanding of NoFollow and PageRank before Matt Cutts’ explanation on new algorithm two days ago. Google’s aim was to prevent people buying links to increase Page Rank artificially and keeping search engine results clean from spam and affiliate links. According to this, bloggers were encouraged to use rel=nofollow tag in links where they link to an affiliate website or paid link to not to pass PR value.For example,You have a page with PR value of 100 and you link to 10 other pages. 5 of them are nofollowed. According to this algorithm, you would share 100 points amongst remaining 5 links. So, it is exactly 20 points for each followed. Nofollowed links don’t get any points. So, it was logical to nofollow all unimportant links. So, even if you had a page with 100 nofollow links, you did not lose any points to remaining ones. Please note that we didn’t include decay factor here because the exact details are unknown to the public.
Brand new Google PageRank Algorithm : Here comes Matts’ shocking explanation.Let’s take the same example. A page with PR value of 100, 10 total links, 5 of them are nofollowed. As usual 5 nofollowed links don’t get any points. But, you lose these nofollowed points and remaining points are divided amongst following links. So, say bye bye to 50 points at first hand. Then remaining links get each 10 points. It means that, if you have a page with lots of links whether they are nofollowed or not, you lose!
The direct implication of this behaviour that a page with less links are better. We can naturally ask this. Should I close the comments at all because they will eat my rankings? There is no clear answer from Matt yet about it. I will inform you about incoming feedbacks from him.
Using NoFollow on Privacy Policy, About Us pages etc : Matt clearly says in comments that we should not use nofollow on any of internal pages including these. Shock answer to many SEO fans.
Using NoFollow on Amazon Affiliate links : I didn’t answer still a clear answer on this eventhough, there are much questions. We will keep on asking I actually apply half of these links with nofollow to keep looking them natural.
Using NoFollow on Paid Links : Yeah, it continues to be valid. NoFollow your paid links and even better do not lose time and energy to write sponsored reviews at all. Developing a really SEO powered niche website is better in the long run like Best iPhone Cases
Using NoFollow on Feeds : Matt suggests using nofollow on feeds because it is another environment and doesn’t affect how your feeds will be found. He does for its own blog like this.
And let’s finish my article with a funny linkbaiting video from SeoFastStart about latest shiny PR changes : Here is Google Operation Bendover Have a nice profitable make money online and affiliate marketing day !

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Excellent Motive Network Offers

muratos — Mon, 20 Apr 2009 14:07:53 +0000

Motive Network is one of my latest good converting affiliate networks. I especially heavily use their dating offers mainly Dream Marriage, ULust, Perfect Match etc. These are easy to convert if you have enough traffic from US, Canada, UK and Australia visitors. Dream Marriage also pays for most European countries. I have earned around $280 in 40 days just from Dream Marriage offer. A valid new free membership to them will earn you $3. They also feature some Make Money Online Be Rich Easy offers which is easily bought by inexperienced internet visitors. These offers also pay around $35 for each succesful registration. I had also some conversion with such offers. Most importantly, Motive Network honestly calculates the conversion reports and doesn’t scrab your clicks and conversions. Join them and begin earning with their Dream Marriage offer at first. You will pray me later !

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5 Innovative Books from Internet Marketing & MMO Gurus

muratos — Wed, 05 Nov 2008 10:53:48 +0000

Sometimes, all of us who starve to increase our online profits get stuck on some borders and whatever we do, we can’t pass this level. It is a signal that finding innovation time has come. I have chosen several highly authoritative books to boost creativity and learn new things from the masters of this business if you didn’t do before professionally.

1) Web Analytics: An Hour a Day

Nothing is random and the success in online world also needs the scientific and statistical data.

If you don’t analyze and track your progress with correct parameters, it means that you have a high opportunity cost rate.

Analytics is your best friend to rescue your campaigns and long term web traffic.

2) Search Engine Optimization: Your visual blueprint for effective Internet marketing (Visual Blueprint)

Authored by CEO and president of PepperjamNetwork, SEO guru Kristopher B. Jones shows 140 unique techniques to optimize the rankings in search engines.

If you will spend money to rank in search engines, do not buy links or reviews; instead, read this book and apply the key SEO techniques for better long run results

3) ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income

Don’t tell me that you didn’t hear Problogger Darren Rowse before !

It is his famous blogging success journey book to six figure income.

If you need at least a motivation blast for success, read it!

4) Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions

Landing page is the key for the serious income from physical or online products, services.

Whether you will sell your own products or others’ as an affiliate marketer, the number of successful conversions and rates depend on permanent testing and tuning for alternatives.

There are no blah-blah advices but hand-on real examples.

5) Ultimate Guide to Google AdWords

Do you think that Google Adwords is the toy of solely the big masters? You are seriously mistaken. You can appear higher in results for less price if you learn how to get more CTR.

Perry Marshall teaches the best techniques with real samples.

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Free Website Magazine for Internet Success

muratos — Tue, 23 Sep 2008 10:24:34 +0000

I have recently discovered a good free magazine available to serious webmasters and website owners. High quality Internet industry website magazine with practical advice from experts for ultimate success for online businesses. Unfortunately, it is currently only available to USA visitors. If you are from USA and have a website do not miss this magazine.

Here is the link to subscribe for free